The Front Office
Built Different.
Represented Better.
Logo3 was founded on the intersection of elite player development and modern brand strategy. We don't just manage careers; we engineer them.
AJ Mahar
"The Executive Strategist"
AJ Mahar serves as the President of Logo3, bringing a comprehensive background in coaching, management, and athlete representation. A former NCAA assistant and General Manager for multiple TBT franchises including Armored Athlete and Assembly Ball, AJ steers the agency’s business strategy while overseeing athlete partnerships and career development.
Vetted Credentials
Development Portfolio
Vinny Vetrone
"The Architect of Development"
From the Big Ten to the Basketball Africa League, Vinny Vetrone has built a global reputation for elite player development. A fixture in the TBT Final Four and a former Rutgers manager, Vinny specializes in preparing talent for the pro transition.